Yipy's AI wizard
Meet Merlin.
The intelligence behind every standard.
Hospitality runs on standards. Merlin makes them learn, adapt, and enforce themselves—across every property, every team, and every agent.
Hospitality is going AI-native.
Your standards should too.
Standards and SOPs were written for binders. But brands move faster, portfolios grow bigger, and AI is already working the front desk, the phones, and the inbox. PDFs, memos, and annual audits can’t keep up.
Merlin can.
What Merlin does
Standards that think for themselves.
Brand-ready from day one.
Hand Merlin a binder, a PDF, a stack of brand mandates. It turns them into clear, role-specific standards your teams can actually use—in every language you operate in. Onboarding goes from a project to an afternoon.
Standards never go stale.
Brand updates hit your inbox. Merlin works out what changed, what it affects, and who needs to know—then pushes it everywhere at once. Fully traceable. No version drift. No “we never got that memo.”
Answers in seconds, not binders.
Any team member can ask Merlin how the brand handles anything—a VIP arrival, a noise complaint, a late checkout—and get a personalized answer for their needs. Where they keep getting it wrong, Merlin serves up targeted coaching.
Audits that see for themselves.
Snap a photo. Merlin checks it against the standard—bed made right, lobby staged right, signage on brand—and flags what’s off before an inspector ever does. Faster audits, sharper eyes, and proof on every point.
See what’s slipping before your guests do.
Merlin reads every audit so you don’t have to. It surfaces the patterns—which properties are lagging, which teams need coaching, and where your brand is quietly leaking points. Then it turns every gap into a clear, prioritized action plan, so your leaders know exactly what to fix first.
Merlin spots it. Your leaders fix it. Scores climb.
Every agent on-brand. Human or AI.
AI agents are answering your phones. Agentic workflows are running your back office. Most of them have never read your brand standards. Merlin gives every agent the same source of truth as your best people, grades the work against your standards, and collects actionable feedback.
Merlin grades. Your agents learn. Execution sharpens.
The Merlin Partner Program
Lead the AI era of hospitality. Don’t follow it.
We’re bringing Merlin to a select group of hotel and technology partners.
What’s a Merlin Partner?
Merlin Partners are the hotel groups and hospitality technology companies working alongside Yipy to bring AI into how standards are written, delivered, and measured. We choose forward-thinking operators and innovators who are ready to lead, not follow, and who share our vision and enthusiasm for the future of hospitality.
Hotel partners
Brands, management groups, and independent properties ready to put AI to work on their standards.
Technology partners
Teams building AI for hospitality who want their agents grounded in truth, not guesswork.
What partners get
- First access to every new Merlin capability
- A direct line to the team building it
- A seat at the table for what we build next
How it works
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1
Apply.
Tell us about your operation and where you want Merlin to help.
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2
Talk with us.
We’ll set up a call to learn about your goals and how Merlin fits in.
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3
Get access.
Selected partners get Merlin updates as each new capability rolls out.